Realme has officially announced the launch of its latest smartphone series, the Realme 12 Pro, in India. This new series comprises two models: the Realme 12 Pro and the Realme 12 Pro+. Both models are set to be available for purchase through Realme’s official website and Flipkart, with an early access sale scheduled between 6-10 PM today.
One of the highlights of the Realme 12 Pro+ is its advanced camera system, featuring a 3X periscope telephoto lens, a feature Realme claims to be a first in its segment. During the launch event, the company compared this lens to similar offerings from major competitors such as Samsung and Apple. The lens is capable of providing up to 120X SuperZoom, showcasing its powerful zoom capabilities. The primary camera of the Realme 12 Pro+ is equipped with a Sony IMX890 sensor, ensuring high-quality image capture.
In an exciting collaboration, Realme has partnered with renowned luxury watch designer Ollivier Savéo to craft an exclusive watch design specifically for the Realme 12 Pro Series 5G. This collaboration has resulted in a unique design for the camera island, featuring a polished sunburst dial, and the phone’s back is finished with vegan leather, adding a touch of luxury and sophistication to the device.
For those interested in purchasing the Realme 12 Pro+, the first sale is set to take place on February 6 at noon. Customers can make their purchases through the Realme official store, Flipkart, and various multi-brand physical stores. Additionally, ICICI Bank customers are eligible for benefits worth Rs 2,000 on their purchase of the device.
The Realme 12 Pro comes in different variants with varying prices. The model with 8GB RAM and 128GB storage is priced at Rs 25,999, while the version with 8GB RAM and 256GB storage is available for Rs 26,999.
Similarly, the Realme 12 Pro+ is offered in several configurations. The 8GB RAM model with 128GB storage is priced at Rs 29,999, the 8GB RAM variant with 256GB storage is available for Rs 31,999, and the top-tier model with 12GB RAM and 256GB storage is priced at Rs 33,999.
These new additions to the Realme smartphone lineup are expected to make a significant impact in the Indian market, offering a blend of advanced features, innovative design, and affordability. The collaboration with a luxury watch designer, the incorporation of a flagship periscope telephoto lens, and the strategic pricing all indicate Realme’s commitment to providing value and quality to its customers. The Realme 12 Pro series not only enhances the company’s portfolio but also strengthens its position in the competitive smartphone market in India. With the Realme 12 Pro series, consumers have the opportunity to experience cutting-edge technology and premium design at a reasonable price point.
The Realme 12 Pro series’ introduction into the Indian market is a strategic move by Realme to cater to a wide range of consumers. Both models in the series, the Realme 12 Pro and the Realme 12 Pro+, are equipped with features that are designed to meet the diverse needs of users. From photography enthusiasts to tech-savvy individuals looking for a high-performance device, these smartphones are poised to appeal to a broad audience.
The Realme 12 Pro series’ emphasis on camera capabilities, especially with the 3X periscope telephoto lens in the Pro+ model, positions it as a strong contender in the segment where photography is a key deciding factor for consumers. This feature, coupled with the 120X SuperZoom capability, allows users to capture images with remarkable clarity and detail, even at great distances.
Moreover, the collaboration with Ollivier Savéo for an exclusive watch design not only adds a unique aesthetic appeal to the phones but also elevates the brand’s image in the luxury segment. This move indicates Realme’s intention to blend technology with fashion and luxury, appealing to style-conscious consumers.
In terms of pricing, Realme has strategically positioned the Realme 12 Pro series to be competitive yet accessible. The range of configurations available, from 8GB to 12GB of RAM and varying storage options, ensures that there is a model to suit different budgetary needs without compromising on performance and features.
Overall, the Realme 12 Pro series stands out for its innovative camera technology, luxury design collaboration, and competitive pricing. It reflects Realme’s commitment to bringing advanced technology to a wider audience, ensuring that high-quality smartphones are accessible to more people. With these new models, Realme is set to further strengthen its foothold in the Indian smartphone market, offering consumers high-quality options that don’t break the bank.